Learn to Plan Your Business and Execute the Plan

Do you really need a business plan, you ask? Every business leader must take control of the design and implementation of the direction for their business. Don’t have time to put one together? Have one but feel it is too hard to follow? Is your business fast growing or in troubled times? Are you thinking of selling? Are you ready to transition to retirement? Make it easier for your staff to make key decisions. Follow our online template to quickly build and implement your strategy – less than 1 hour! 12Faces offers valuable insight into both the creation and the execution.

04AprApril 4, 2022

Unique Selling Proposition (USP): What is it?

Your competitors usually offer, essentially, the same goods and services as your own. Example: Consider retail grocery shops where every shop offers, by and large, the same product line. To stand out from the crowd, the shop needs to differentiate themselves in the minds of the consumers. This is to bring...

By Scott WilliamsD9.1 Business PlansMarketing, Marketing Planning: How and Why, Startup, Yellow Belt0 Comments

01AugAugust 1, 2021

Business Changes Planning: How to Choose Next Step

When you are planning the next steps for your business improvement, there are usually several changes that you could choose from. You believe all these steps will improve your business on your path to Sustainable Business Success. The problem is, it can be very confusing to decide which, of the...

By Scott WilliamsD9.2 Execute a Business PlanMarketing Planning: How and Why, Sustainable Business0 Comments

02NovNovember 2, 2020

Small Business Strategy Consultant and Coach

24/7 Strategy Solution for Small Business In a big business, the Chief Financial Officer (CFO) has the vital role of tracking what's going on and using that information to recommend future strategy.Most likely, you are too small to afford a CFO on staff at the moment!So you are missing out...

By Scott WilliamsD9.1 Business PlansProducts0 Comments

24MarMarch 24, 2020

How to Choose a Brand Name

A brand gives your actual and potential clients a "hook" which they can use to remember that you exist. Every business has a business name and that is the start of their "brand". From there, a business leader can develop a "personality", or "brand identity", for their business that is...

By Sue PunshonD9.1 Business PlansMarketing, Marketing Planning: How and Why, Startup, Strategy Tree, Yellow Belt0 Comments

23MarMarch 23, 2020

What’s In It For Me (WII-FM)

A good Unique Selling Proposition (USP) must clearly identify the elements of your goods and services that indicate "What's in it for me (WIIF)" to their customers. Customers are only interested in why your business is good for them; not why it might be a nice business in general. Further reading...

By Sue PunshonD9 Business Planning and ExecutionMarketing, Placeholder, Yellow Belt0 Comments

23MarMarch 23, 2020

How to Build a Positioning Statement for your Business

Positioning is a mission critical identity tool for any business. Positioning is how you want to be perceived in the minds of your target audience. Positioning is the behind the scenes structuring of an identity for your business. The customer is not aware of it, but it manages to convey to...

By Scott WilliamsD9.1 Business PlansPlaceholder, Startup, Toolkit0 Comments

12MarMarch 12, 2020

How to use StrategyTrees for Effective Strategic Planning

Every type of Enterprise faces the need to develop a Strategy and then implement it. 12Faces has been doing this in its own businesses for many years and we have developed a very practical approach which we share with you here. This is a blue belt article.

By Sue PunshonD9.1 Business PlansBlue Belt, Strategy Tree0 Comments

16FebFebruary 16, 2020

Your Business Strategy Support System

As Business Owner, you must lead Strategy You have to lead from the front in this areaBut Who do you ask for advice when you don't know and your staff can't help? This is a common problem - 12Faces has a family of Solutions

By Scott WilliamsD9.1 Business PlansProducts0 Comments

18JanJanuary 18, 2020

Strategy KnowledgeBase

Conundrum! You want to grow your business but don't have time to study! Separate the important Business Strategy "Wheat" from the packaging "Straw" Books and articles are an invaluable source of business strategy wisdom. But they have many shortcomings: There is comparatively little "wheat" and a lot of packaging "Straw" you have...

By Scott WilliamsD9.1 Business PlansProducts0 Comments

11JanJanuary 11, 2020

Strategy Resource Materials

Test Drive 12Faces Features The online resources in 12Faces are normally only available to subscribers But we would like you to get a feel for what is on offer We also offer a lot of always-free material Click on the following to have a look around Choose from the following for time saving, tested,...

By Scott WilliamsD9.1 Business PlansProducts0 Comments

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