D1.2 Marketing and Profits

How Good Marketing Leads to Better Sales and Profits

Business marketing is the management technique used to get potential customers to express interest in what you offer. Are you struggling to get your marketing to work? Are your sales lagging? Good business marketing means more sales, more revenue and more profit.  Can’t work out the solution? There are many ways to get people to express interest and 12Faces collects our materials on this skill under this category.  There are a number of specialties within the general term of “marketing”.  They include social, email and event marketing, direct mail, display advertising and so on.  In fact, 12Faces lists some 40 marketing channels or specialisations that you can choose from.

Social Media, Sales Growth, SEO & Silence

SEO Optimisation: All it Takes is a Little Know How SEO is an acronym that stands for search engine optimisation. So what is it? It’s the practice of increasing a website’s visibility within search results by following a well-defined sequence of steps. Once complete, SEO optimisation brings more potential customers to your website More...

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Leaders, Organisations: Inspirational Lessons

Profit Hides Lots of Mistakes When things are going good to great, businesses develop a gradual loss of focus, discipline and accountability. Basically, they become content, satisfied and less motivated to maintain optimal health in their organisations. In fact, our research shows that over 80 percent of businesses suffer from this condition,...

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Adwords Used to Test Marketing Ideas

Google Says Will Handle Campaign Management In seven days, the email says, Google Ads reps will start making changes to advertiser accounts if advertisers don't opt out. “We’ll focus on your campaigns, so you can focus on your business.” That’s the headline in an email some advertisers have begun receiving from Google...

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