Introducing Business Diagnostics (NID46)

Introducing Business Diagnostics (NID46)

The following is a Transcript of the Video and Podcast on these buttons

NID46 Business Diagnostics

Try your own Business Diagnostic – Click this Link

Every business has niggling issues that the managers would like to fix, but we’re not sure how. 12Faces has a business diagnostic system designed to help narrow down root causes and to suggest solutions.

When we personally have some medical problem, we get a pain, we go to the doctor, they do a diagnosis, and on the basis of that, they suggest solutions.

We help to do the same thing for your business Pain.

Why use Business Diagnostics

Managers are often very good in the area of their occupational training; whatever they are professionally skilled at doing. But management is often new to them. They’re starting their own business. They haven’t got experience in management. So imagine, for example, the dentist who’s a competent dentist, but struggles to understand how to increase sales for their business.

The good news is that we live in a world of perfect information. Everything you need to know, or want to know, is available on Google.

But the bad news is that everything can exist is on Google as well, and it doesn’t really help you narrow down what you want to find.

So that’s what we’re here for.

Your understanding of your business falls into 4 diagnostic boxes 

We can divide your understanding of your business into four categories.

You

  1. know what you know,
  2. don’t know what you know
  3. know what you don’t know and
  4. don’t know what you don’t know, and that’s the most dangerous.

Why your “Don’t Know / Don’t Know”  problems most need Business Diagnostics

The reason that the don’t know /don’t know is dangerous is because it sneaks up to you over time, and it’s often why businesses fail.

There’s weaknesses, underline structural weaknesses, in the businesses that aren’t obvious, and suddenly they all come together and the business is in trouble.

Now that problem, for example, can often be overcome at at a simple level by just recording half a dozen different numbers every quarter.

Diagnosing your “Know / Don’t Know” Problems

As a second example where you  know what you don’t know, you have a generic problem, like the business is unprofitable, but you’ve got no real idea why.

What are the principle reasons for it being unprofitable?

And you also haven’t got a clue, as a consequence,  of where to focus your attention first because you don’t know what’s wrong.

So this is a bit like going to the doctor and saying you’re feeling run down. That’s a very general sort of description.  The doctor has to start by narrowing down the cause of the problem before they can diagnose the specifics and a provide a solution to your particular problem.

So, we help you work through that in your own business.

Once you’ve narrowed down the unknown problems that you have, we can move on to how to resolve what are now known problems.

Business Diagnostic Process

We have a simple method to diagnose your business ills.

At each step, we provide a number of known problem options, and you simply click on the one you think is the most useful.

That provides a second screen of more options, but specific to whatever the parent selection was that you made.

And you can keep drilling down like that. Increasingly narrowing down the options and becoming more and more specific until eventually you diagnose what seems to be the best thing to focus on. Then we can then provide you with a range of solutions for you to explore in more detail.

If you find yourself reaching a red herring or a dead end, just go back a step and you can again.

Now, this is not a lengthy process. It only takes maybe 30 minutes.

And along the way we will have suggested to you a number of options that you may not have thought of just by yourself. These are the “don’t know / don’t knows”.

So this not only helps you diagnose a particular problem, but it broadens your experience and your your education in business management to address these problems in the future.

Try your own Business Diagnostic

Now the best way to experience our business diagnostics is just to think of some particular pain in your business.

Jump in and have a go and work through it. It’ll be a bit cumbersome to start with, but pretty quickly you’ll work out how to use it.

If you do find uncomfortable or you would like a guided tour or you feel you might need some help because you don’t understand a lot of the language, we have some mentoring available and you can get a mentor to help you.

After you’ve done this, we would genuinely appreciate any critical feedback that you have because we can always expand the options that we have available and we can always improve and clarify the distillation process so that people who come after you can benefit from what you’ve discovered.

So if you have niggling pains in your business,  jump in, give it a try, see what happens.

Thank you for your time.

Try your own Business Diagnostic – Click this Link

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