Are Line Extensions for You?Scott Williams
The term Line Extensions refers to making a number of variations of an original product in order to create more sales. Using Laundry powder as an example, line extensions might include ‘for colours’, ‘for top loading machines’, ‘extra tough stains’ and so on. See how and when you can use this marketing technique. Yellow Belt
Sorry to disappoint!
This is a placeholder for content yet to come.
If you would especially like to see content here, email us to tell us what you would like to see more of and requesting we speed up providing content here.
Al Ries and his various co-authors is a widely quoted expert in this and related marketing areas. Search Amazon for his books.