04 Sep September 4, 2016
Are Line Extensions for You?
Scott Williams 2022-06-08T10:41:18+10:00
Line Extensions refers to making a number of variations of an original product in order to create more sales. Using Laundry powder as an example, line extensions might include ‘for colours’, ‘for top loading machines’, ‘extra tough stains’ and so on. See how and when you can use this marketing technique. Yellow Belt
Sorry to disappoint!
This is a placeholder for content yet to come.
If you would especially like to see content here,
us to tell us what you would like to see more of and requesting we speed up providing content here. email
Harvard Business Review
Al Ries and his various co-authors is a widely quoted expert in this and related marketing areas.
Search Amazon for his books.
04 Apr April 4, 2022
Your competitors usually offer, essentially, the same goods and services as your own. Example: Consider retail grocery shops where every shop offers,...
23 Mar March 23, 2020
Positioning is a mission critical identity tool for any business.
Positioning is how you want to be perceived in the minds...
16 Jan January 16, 2017
Many writers and professionals, like Accountants, will stress to you that you should have a Business Plan. Depending on the...
01 Nov November 1, 2016
The BCG Growth/Share Matrix is a quick way to visualize what activities are going to be the most productive and...
11 Jan January 11, 2020
Test Drive 12Faces Features
The online resources in 12Faces are normally only available to subscribers
But we would like you to get...
02 Sep September 2, 2016
Goal setting is the first step of any new business or project. Until you can clearly define a set of...
18 Jan January 18, 2020
Conundrum! You want to grow your business but don't have time to study!
Separate the important Business Strategy "Wheat" from the...
25 Sep September 25, 2016
Intellectual Property (IP) is the term given to intangible assets that have a value such as brand names, internet domain...
02 Nov November 2, 2020
24/7 Strategy Solution for Small Business
In a big business, the Chief Financial Officer (CFO) has the vital role of tracking...
24 Jun June 24, 2019
Many businesses will benefit from having a Business Plan, but, depending on the Life Cycle Stage of your business, this may or...
error: Content is protected !!
Leave a Reply
You must be logged in to post a comment.