SM1.0 How 1% Price Change Gave 11% Profit Increase

Price is a major determinant of the profitability of your business!  A price change of as little as 1% can often lead to profit increases of up to 11%.  A consultant study across 1,200 major businesses found that a 1-2% increase in price, assuming demand remained constant, on average would have increased...

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Level 4: Sales

  Improve sales performance - double your Sales and triple your Profits. With YOUR specific issue in mind, select the area below that best fits. Note: Campaign, Skills Module or Leader's Briefings signup may be required for some articles Drill down to the article that provides the solution. Following are a number of articles covering...

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5 Whys Meets Sales Funnel

The sales funnel concept refers to the process of tipping sales "leads" into the top of a "funnel".  They then progressively move through the sales process ideally converting them to a sale at the bottom of the funnel. The 5 Why technique is a method of working our why something is not...

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