Find the discount solution. Customers ask you for a discount in exchange for their promise of a large purchase or multiple purchases. Hard not to give in, right? Sales have been light and the offer sounds great. In reality, you have cut your Profit to gain this sale. The customer will now see your price as the discounted price – not the real price. You will always be behind in Profit with this customer, even if you do get them up to the correct price. Ask yourself, is this sale at the discounted price really worth it? Am I better to hold off for the correct price? Go to the articles to find the discount solution. Don’t fall into the trap.
03Jun
C2.0 Business Optimisation in 100 Days (Optimise100)
What is Business Optimisation 100?Over time, your business will have accumulated wasteful habits, pricing and costs that will act as a drag on its Profitability; just like barnacles slow down a boat! Your goal is Sustainable Business Growth so it makes perfect sense to scrape off these "barnacles" rather than waste...