Marketing Channels: How to Choose the Best for Your Business

The term Marketing Channel refers to avenues that you can use to direct people, who may be interested in your product (called Leads) , into the very top of your Sales Funnel.  From here, they move down stages in your Sales Funnel while you try to convert them to customers who buy from you.  This is an introductory article to assist you to begin to shortlist suitable Marketing channels. Yellow Belt.

C2.0 Business Optimisation in 100 Days (Optimise100)

What is Business Optimisation 100? Over time, your business will have accumulated wasteful habits, pricing and costs that will act as a drag on its Profitability; just like barnacles slow down a boat!  Your goal is Sustainable Business Growth so it makes perfect sense to scrape off these “barnacles” rather than waste time and money dragging […]

Increase Your Profits & Determine Optimal Pricing

Streamline My Existing Operation: Optimise100 There is no science to how you can improve your profits or turn around a lagging or troubled business but the group of techniques that have been collected in this article will give you some insight into opportunities to dramatically improve your profit. This article will focus on optimising your […]

How to Increase Business Profit Growth

Profit Focused Business Model Video 1 Among the largest contributors to the failure of both small and larger businesses, are either: They fail to make a profit or They incorrectly account for their cash and run out of money to pay their debts and tax liability. Video 1 introduces how you can quickly decide if […]

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