Tag - Distributors and Agents

Selecting the right distributors and agents, for your business, can give you an edge over your competitors. Furthermore, use this as part of your Unique Selling Proposition (USP). Stand out from the crowd with your offer. Having the correct distribution will assist with how your target audience perceives your position. Additionally, clearly state “What’s in it For Them (WIIFT), which will relate to the distribution element of your business. Also, here you will find articles relating to managing outsourcing. Learn how to recruit quality distributors and agents. The same principles apply with outsourcing when looking at Sales and Marketing and distribution outlets.

Work Life Balance Strategies

Are You Struggling With Your Work Life Balance By updating your leadership and management skills and implementing work life balance strategies you will be amazed at the outcomes. Learn how to focus on the important issues. Then outsource those that do not justify the time you are spending on them. Leadership and...

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Unique Selling Proposition (USP): What is it?

Your competitors usually offer, essentially, the same goods and services as your own. Example: Consider retail grocery shops where every shop offers, by and large, the same product line.  To stand out from the crowd, the shop needs to differentiate themselves in the minds of the consumers. This is to bring buyers...

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Sales and Marketing: How to Improve

Are Sales and Marketing Overwhelming? Your business Revenue is declining but you are not sure why? Overhauling your Sales & Marketing is a great way to increase leads that convert, therefore increasing your Revenue. Sales Leads Declining? Rudderless Marketing Strategy? Not enough leads, leads coming to you but not converting - overhaul your...

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