SM5.0 Theory of Constraint (TOC) Find Remove Bottleneck

button LMS subscribe

The Theory of Constraints (TOC) is an important optimising technique that focuses on improving the throughput of work at the (usually) single bottleneck or constraint in the workflow.  

This Skills Module draws together a number of the 12Faces articles on the subject.  One research project demonstrated that 89% of improvement in a manufacturing business came from the application of TOC. Yellow Belt.  button LMS subscribe

Marketing Channels: How to Choose the Best for Your Business

The term Marketing Channel refers to avenues that you can use to direct people, who may be interested in your product (called Leads) , into the very top of your Sales Funnel.  From here, they move down stages in your Sales Funnel while you try to convert them to customers who buy from you.  This is an introductory article to assist you to begin to shortlist suitable Marketing channels. Yellow Belt.

SM2.0 80/20 Principle – Double Sales, Triple Profits

Introducing the 80/20 Principal The 80/20 Principle asserts that a minority of causes, inputs or effort usually lead to a majority of the results, outputs or rewards. Taken literally, this means that 80 percent of what you achieve in your job comes from 20 percent of the time spent. This implies that: 80% of your […]

SM5.3 TOC to Optimise Your Sales Funnel

Rapid Optimisation of Your Sales Funnel to Improve Profit

The Sales Funnel is a well-known method of describing the several layers that a possible customer needs to pass through en route to becoming a customer.  Each layer contributes more information about your business to the potential customer to encourage them to purchase.  The Theory of Constraints (TOC) is an optimising technique that can show you the very first place you should look at in your Sales Funnel for maximum increase in sales and ultimately profit yellow belt

 

SM2.10 80/20 Sales Growth; Double Sales, Triple Profits

The 80/20 Rule is readily applied to your sales team and processes. We outline some of the ways to improve sales performance in this discussion. The 80/20 Rule points out that sales can improve by as much as 16 times through diligent implementation of its principals.  That might be a bit too far fetched for now but doubling Sales and tripling Profits is rather more likely.  Yellow Belt

Further reading on this topic was discussed in the article: SM2.1 The Amazing 80/20 Rule Tool

5 Whys Meets Sales Funnel

The sales funnel concept refers to the process of tipping sales “leads” into the top of a “funnel”.  They then progressively move through the sales process ideally converting them to a sale at the bottom of the funnel.

The 5 Why technique is a method of working our why something is not working or has gone wrong.  As there is a great deal of uncertainty in the Sales Funnel process, applying the 5 Whys to sort through the unknowns can be useful.  yellow belt

error: Content is protected !!