Tag - Yellow Belt

You will be familiar with the martial arts concept of “belts” to show what level of proficiency a person has reached.

We use the same idea with and owner’s management proficiency.

All managers started with a “white belt”.  Over time, they built up proficiency in various management skills and would likely be ranked at a higher belt now.

12Faces ranks a lot of its information by ‘belt’ colour so you have an idea of its degree of difficulty.  Most of our material is White and Yellow belt as that is where we feel we can be of the most help. By the time you are Blue belt and better, you are probably seeking specific advice far to specific and detailed for us to be able to cover all your requirements.

Unique Selling Proposition (USP): What is it?

Your competitors usually offer, essentially, the same goods and services as your own. Example: Consider retail grocery shops where every shop offers, by and large, the same product line.  To stand out from the crowd, the shop needs to differentiate themselves in the minds of the consumers. This is to bring buyers...

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LB3: Quick Goal Setting for Time Poor

Goals for your business are critical, otherwise, how do you know where you are heading?  But, if you are not used to setting goals for your business, the first few times can be rather overwhelming.  There is a lot of advice on what they should look like. The range of...

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How to Choose a Brand Name

A brand gives your actual and potential clients a "hook" which they can use to remember that you exist. Every business has a business name and that is the start of their "brand".   From there,  a business leader can develop a "personality", or "brand identity", for their business that is part...

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C3.0 Introduction to Grow your Enterprise in 365 Days Course

The third of our signature 12Faces courses is a Growth Strategy Over One Year.  This course builds on the rapid optimisation carried out during the course C2.0 Optimise Your Business Enterprise in 100 Days (Optimise100). This Growth Strategy is designed to work with the various types of enterprise we service:  For-profit, Public Sector and NFP.  Each of...

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What’s In It For Me (WII-FM)

A good Unique Selling Proposition (USP) must clearly identify the elements of your goods and services that indicate "What's in it for me (WIIF)" to their customers.  Customers are only interested in why your business is good for them; not why it might be a nice business in general. Further reading on...

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How to Manage Highest Paid Person’s Opinion – HiPPO

When a HiPPO (highest paid person’s opinion) is in play during staff meetings, it is doubtful that your enterprise is relying on data to inform decision-making. In fact, the HiPPO effect will be killing debate in your team meetings. Is your business making decisions based on what the HiPPO wants...

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How the Profit Flywheel Accelerates Your Business

This is the 12Faces structured roadmap to growing your business. We use the flywheel to explain the structure of the material. It is one of many possible roadmaps to growth. Use it as a suggestion tool to incorporate into your business planning. Yellow Belt

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Level 3: Money Management Menu

Failing to make a Profit, or incorrectly accounting for cash leading to a lack of money to pay debts and tax liability, are among the largest contributors to Business failure. With YOUR problem in mind, select the area below that best fits your problem. Note: Campaign, Skills Module or Leader's Briefings signup...

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How to Boost Your Accounts Receivable

Accounts Receivable: "The process of collecting money your customers owe you."  Failure to have this process working well leads to insufficient cashflow and is a major contributor to business failure.  Ignore it at your peril!  Yellow Belt 

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How to Improve Cashflow Acceleration

A healthy cashflow is a major contributor to your business’s ability to survive and grow. Do you want to harness the power of your cashflow to grow your business?  Are you struggling to pay bills when they fall due? Speeding up cashflow can help with both these goals. Cashflow Acceleration discusses how you can...

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