D9.1 Business Plans

How to Design and Create Business Plans

Step one for business leaders planning their business’s future is to build a business plan. Are you struggling to build a comprehensive strategy for your business? 12Faces has a simplified process that will have you complete your strategy within 1 hour. Learn how to build a business plan and in the process create a well rounded, considered, portfolio of planning tools. Simplify staff decisions by having your strategy documented for them to follow. Make it easier to grow your business or plan for an exit. 12Faces provides Leaders with all the tools they need.

Unique Selling Proposition (USP): What is it?

Your competitors usually offer, essentially, the same goods and services as your own. Example: Consider retail grocery shops where every shop offers, by and large, the same product line.  To stand out from the crowd, the shop needs to differentiate themselves in the minds of the consumers. This is to bring buyers...

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How to Choose a Brand Name

A brand gives your actual and potential clients a "hook" which they can use to remember that you exist. Every business has a business name and that is the start of their "brand".   From there,  a business leader can develop a "personality", or "brand identity", for their business that is part...

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How to Build a Positioning Statement for your Business

Positioning is a mission critical identity tool for any business. Positioning is how you want to be perceived in the minds of your target audience. Positioning is the behind the scenes structuring of an identity for your business. The customer is not aware of it, but it manages to convey to them...

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How to use StrategyTrees for Effective Strategic Planning

Every type of Enterprise faces the need to develop a Strategy and then implement it.  12Faces has been doing this in its own businesses for many years and we have developed a very practical approach which we share with you here. This is a blue belt article.

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Strategy KnowledgeBase

Conundrum!  You want to grow your business but don't have time to study! Separate the important Business Strategy "Wheat" from the packaging "Straw" Books and articles are an invaluable source of business strategy wisdom.  But they have many shortcomings: There is comparatively little "wheat" and a lot of packaging "Straw" you have to...

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How the Profit Flywheel Accelerates Your Business

This is the 12Faces structured roadmap to growing your business. We use the flywheel to explain the structure of the material. It is one of many possible roadmaps to growth. Use it as a suggestion tool to incorporate into your business planning. Yellow Belt

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