Tag - eCommerce: Distribution Channel

Do you have a product or service that isn’t performing well? Look at different distribution channels – eCommerce is one of these options. An important part of choosing a distribution channel or channels is to understand your business. Who are your potential customers and where do they prefer to shop? The 80/20 principle is a fantastic tool to assist with this analysis. Go to the article – 80/20 Business Analysis to find out more. You have decided on eCommerce – what now? Learn how to avoid mistakes while running your online store. Learn how Amazon and others have been hugely successful. Learn how to attract customers and convert them to buyers.

Marketing Plan: How and Why to Build

Is Your Marketing Plan Audience Specific to Your Business? Don’t have a marketing plan? Is your plan outdated? Scan through the following articles and select the ones that will increase your Revenue.  Are You Attracting Customers Who Buy? Gaining customers and leads but not able to convert them to buyers? Overhaul the areas...

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How To Succeed In Retail And Increase Online Sales

Succeeding In Retail Is All About Experience - Here's What That Means Steve Dennis keeps reading that success in retail today is all about the experience. Some retail influencers whom he crosses paths with on the conference circuit often anchor their talks on some variation of customer experience being "the new...

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Leaders, Organisations: Inspirational Lessons

Profit Hides Lots of Mistakes When things are going good to great, businesses develop a gradual loss of focus, discipline and accountability. Basically, they become content, satisfied and less motivated to maintain optimal health in their organisations. In fact, our research shows that over 80 percent of businesses suffer from this condition, and...

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