The 12Faces Diagnostics help with business problems diagnosis in business.  You can see the “Symptoms” of a problem but don’t know how to begin to remedy the problem.  For example, your Profit is falling. But that can be due to several possible causes.  The Symptoms section of 12Faces Diagnostics is your starting point. Find ways of remedying the problem on your journey to  “Sustainable Business Success“.  

The 12Faces Diagnostics are a “drill down” process.  This means that you narrow down the possible reasons for the symptoms. Choose from the options displayed on the page until you reach the end of the “drill down branch”.  There, we link you to a variety of solutions for your business problems. 

Often, you will be offered several alternative solutions on a Symptoms page.  So you need to select the “best” one, or ones. Then, continue your search to solve your business problems.

Here are the most common ways to choose the next step:

  • Complete a “test” that you can apply to your business results to see if it is likely to be the cause.  For example, falling Gross Profit can be caused by falling Revenue or by rising Cost of  Goods Sold.  Tests will be suggested to help you work out which is the problem.
  • Complete one of the business problems analysis tools: ScoreBoard identifies the problem you have.  Then, choose an option addressing that issue as the next step in the “drill down” process.  For example, you are looking at a step dealing with Cash Flow – our tools have indicated a worsening Inventory situation. Pick the step dealing with “Inventory”.
  • If all else fails, use your intuition to drill down on several of the business problems diagnostic alternatives. See if the following steps help you find a solution. Then follow that option path down to a solution.

If you have suggestions on Symptoms we should add, please send them to so we can improve this tool.

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