How to Improve Sales Processes and Resulting Profits
Selling to a customer is a journey or process called a sales funnel. This is from before they know about you until they purchase; and preferably return again and again to purchase. Sales is considered the specific process of moving people from ‘expressing interest’ to an actual ‘purchase’. Are your potential clients failing to convert to purchasers? Are you struggling to find a reason for them not converting to a purchase? Working through the sales funnel path will highlight the problem area for you. Access the relevant information articles under this information resources category heading.
Price is a major determinant of the profitability of your business! A price change of as little as 1% can often lead to profit increases of up to 11%. A consultant study across 1,200 major businesses found that a 1-2% increase in price, assuming demand remained constant, on average would have increased...
Introducing the 80/20 Principal
The 80/20 Principle asserts that a minority of causes, inputs or effort usually lead to a majority of the results, outputs or rewards.Taken literally, this means that 80 percent of what you achieve in your job comes from 20 percent of the time spent.This implies that:80% of...
Succeeding In Retail Is All About Experience - Here's What That Means
Steve Dennis keeps reading that success in retail today is all about the experience. Some retail influencers whom he crosses paths with on the conference circuit often anchor their talks on some variation of customer experience being "the new...
Effective Sales Prospecting Techniques You Should Be Using
Prospecting is a key process for any business, finding those unqualified leads and nurturing them to be happy customers.
But for something that sounds so simple on paper, it can be tricky to know if you’ve really done everything you can, or if there...
80% of What You Do Is Probably Wasted
There is one thing that every business person will tell you they are short of.
That is TIME! Here is a way to drive a wedge into, and free up, more time.
So much so that you will, rather bizarrely, find yourself with nothing to...
17 Best Practices of Top Salespeople
What makes the difference between a good salesperson and a great salesperson?
It isn't just good luck. Chances are they are applying some or all of these 17 best practices....(more here)
This article is courtesy of Business Mentoring Noosa.
How to Become a Trusted Authority to Improve Sales
How to Maximise A Customer's Lifetime Value
Many businesses fail to understand the tremendous multiplier effect on their profit that properly grooming their clients can offer.
One of the most powerful multipliers on your profit can be the Lifetime Value (LTV) of a customer.
The Lifetime Value (LTV) of any customer is:
The sales funnel concept refers to the process of tipping sales "leads" into the top of a "funnel". They then progressively move through the sales process ideally converting them to a sale at the bottom of the funnel.
The 5 Why technique is a method of working our why something is not...